Connecting Brands with Multicultural Audiences with Real Results
- Awareness
- Engagement
- Conversion
- Measurable ROI
Data-driven media buying strategies designed to reach the right multicultural audiences, reduce waste, and generate measurable, sustainable business growth.
When Media budgets are under pressure and results must be defended, guessing is not an option. We align media investment directly to business outcomes
Media Purchased
Media Buying
Audience Insights
Data Strategy
Campaign Planning
Brand Growth
Market Expansion
Target Precision
Cross-Channel
Programmatic Media
Media Buying
Audience Insights
Data Strategy
Campaign Planning
Brand Growth
Market Expansion
Target Precision
Cross-Channel
Programmatic Media
Who We Are
We Understand What Drives Real Growth
At MMG, we track marketing metrics, but operate on business performance. With in-house retail media buying experience, we understand the pressure behind every dollar and what real performance looks like. We build strategies that turn marketing activity into measurable financial impact.
- Client-side insight: We make every media dollar work harder by aligning strategy with real business outcomes.
- Lasting impact: We focus on measurable results and long-term value.
Researching
Understanding your audience, your competitors, and the market opportunities that matter for real growth
Planning
Building targeted, data-driven strategies and selecting the most effective media channels for your goals
Buying
Precise media buys across digital and traditional platforms to maximize reach, efficiency, and impact.
Execution
Launching campaigns with precision, cultural relevance, and day-to-day responsive management.
Analysis
Evaluating performance with clear, actionable insights that highlight what’s working and where to adjust.
Optimization
Continuously refining targeting, creative, and channel mix to maximize ROI and strengthen long-term performance.
What We Do
Our media buying services combine the expansive reach of traditional channels with the precision of digital platforms to deliver stronger visibility, higher engagement, and measurable growth.
Digital Media Advertising
Performance-driven campaigns that connect with diverse audiences across every platform.
- Google Ads (Search, Display, YouTube)
- Paid Social Media Advertising
- Video, Display & Retargeting
Advanced Television Solutions
Engage multicultural viewers through premium TV and streaming environments.
- Broadcast & Cable TV
- Connected TV (CTV)
- Over-the-Top (OTT) Platforms
Radio & Audio Marketing
Amplify your brand’s voice through targeted radio and streaming audio experiences.
- Terrestrial & Satellite Radio
- Streaming Audio Advertising
- Podcast Advertising
Print & Direct Mail Campaigns
Deliver your message directly into the hands of multicultural households nationwide.
- Direct Mail Campaigns
- QR Code Integration
- Shared Mail Programs
Out-of-Home Media Strategy
Maximize brand visibility through impactful, high-traffic outdoor placements.
- Billboard Advertising
- Transit & Airport Placements
- Digital & Programmatic OOH
Strategy & Audience Insights
Unlock growth through research, segmentation, and culturally intelligent analytics.
- Multicultural Market Research
- Audience Segmentation
- Campaign Analytics & Reporting
Founder & CEO, Multicultural Media Group
Reyna Patricia Márquez
Reyna Marquez, Founder of Multicultural Media Group, leads data-driven media buying with cultural intelligence, optimizing campaigns and driving measurable growth for brands.
- Authentic Leadership
- Cultural Comunication Expert
- +25 Years in Experience
- BA in Business Administration
- New Media Marketing
LA Times Inspirational Women Awards 2024 Nominee
Trusted Media Partners


















































Our Projects
Powering Growth for Brands and Institutions
Retail Impact & Store Growth
MMG has created media buying strategies that drive store traffic, boost brand awareness, generate leads, grow website visits, and power store grand openings
FAQ's
Frequently Asked Questions
Clear answers that help you understand how MMG works, what we offer, and how we support your growth.
How does MMG use AI to improve media buying?
At MMG, we automate your media buying with AI to reduce waste, improve speed, and deliver real-time insights that optimize every dollar you spend.
What multicultural audiences does MMG specialize in?
We specialize in Hispanic, African American, Asian, and diverse consumer segments—ensuring your brand connects with cultural relevance across regions.
Does MMG offer full-service media solutions?
MMG provides full-service traditional and digital media solutions—centralized, efficient, and aligned to one clear strategy.
How does MMG measure performance beyond standard metrics?
We measure performance beyond GRPs. Our retail-side background keeps the focus on what actually drives growth: sales lift, new customers, and measurable brand impact.
What reporting transparency can clients expect?
You get crystal-clear reports, measurable KPIs, and detailed tracking that keep your investment fully accountable.
How does MMG create authentic audience connections?
We create culturally aligned, insight-driven creative that strengthens connection and drives stronger audience engagement.
Will I work directly with senior leadership?
Every campaign receives expert, senior-level involvement—no handoffs, no outsourcing, no diluted strategy.
Can MMG support my business if I don’t have an internal media team?
MMG helps local business – small or large – access professionals, efficient media strategies that deliver measurable growth.




















